.marketing-hero { padding: 30px 0 70px; }
.marketing-hero-shell {
  overflow: hidden;
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(330px, .72fr);
  align-items: center;
  gap: clamp(36px, 7vw, 90px);
  min-height: 620px;
  padding: clamp(44px, 7vw, 82px);
  border: 1px solid rgba(148, 104, 43, .12);
  border-radius: 38px;
  background: linear-gradient(135deg, #fff9ec 0%, #ffe4b5 58%, #ffc07c 100%);
}
.marketing-hero-shell.cool { background: linear-gradient(135deg, #f6fbff, #dcecf7); }
.marketing-hero-shell.mint { background: linear-gradient(135deg, #f4fbf6, #d3eadb); }
.marketing-hero-copy h1 { font-size: clamp(44px, 6vw, 70px); }
.marketing-hero-copy .hero-lead { max-width: 690px; }
.breadcrumbs { margin-bottom: 25px; color: var(--ink-soft); font-size: 13px; }
.breadcrumbs a { text-underline-offset: 3px; }
.marketing-phone-pair { position: relative; min-height: 500px; }
.marketing-shot {
  position: absolute;
  overflow: hidden;
  width: 230px;
  padding: 6px;
  border: 1px solid rgba(57,39,25,.1);
  border-radius: 32px;
  background: #fff;
  box-shadow: var(--shadow);
}
.marketing-shot img { border-radius: 26px; }
.marketing-shot:first-child { top: 0; left: 8%; transform: rotate(-4deg); }
.marketing-shot:last-child { right: 2%; bottom: 0; transform: rotate(5deg); }
.marketing-shot:only-child { top: 0; right: 11%; bottom: auto; left: auto; width: 250px; transform: rotate(3deg); }
.proof-strip { margin-top: -38px; position: relative; z-index: 2; }
.proof-strip-inner {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  overflow: hidden;
  border: 1px solid var(--line);
  border-radius: 22px;
  background: #fff;
  box-shadow: 0 18px 45px rgba(61,44,26,.08);
}
.proof-item { padding: 24px 28px; }
.proof-item + .proof-item { border-left: 1px solid var(--line); }
.proof-item strong { display: block; margin-bottom: 5px; font-size: 17px; }
.proof-item span { color: var(--ink-soft); font-size: 13px; line-height: 1.45; }
.content-section { padding: 86px 0; }
.content-section.alt { background: #f0ede7; }
.content-section.dark { color: #fff; background: var(--ink); }
.content-section.dark .section-lead, .content-section.dark .demo-step p { color: #cfc6be; }
.content-section.dark .eyebrow { color: #f2c768; }
.problem-grid { display: grid; grid-template-columns: .82fr 1.18fr; align-items: start; gap: 70px; }
.problem-callout { padding: 34px; border-radius: 26px; background: #fff; border: 1px solid var(--line); }
.problem-callout strong { display: block; margin-bottom: 12px; font-size: 23px; letter-spacing: -.03em; }
.problem-callout p { margin: 0; color: var(--ink-soft); line-height: 1.7; }
.check-list { display: grid; gap: 15px; margin: 0; padding: 0; list-style: none; }
.check-list li { position: relative; padding-left: 32px; color: var(--ink-soft); line-height: 1.65; }
.check-list li::before { content: "✓"; position: absolute; left: 0; top: 0; color: var(--gold-dark); font-weight: 850; }
.demo-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; counter-reset: demo; }
.demo-step { min-height: 230px; padding: 28px; border: 1px solid var(--line); border-radius: 24px; background: #fff; counter-increment: demo; }
.dark .demo-step { border-color: rgba(255,255,255,.1); background: rgba(255,255,255,.055); }
.demo-step::before { content: counter(demo); width: 40px; height: 40px; display: grid; place-items: center; margin-bottom: 42px; border-radius: 13px; background: #f0c45f; color: var(--ink); font-weight: 850; }
.demo-step h3 { margin-bottom: 9px; font-size: 20px; }
.demo-step p { margin: 0; color: var(--ink-soft); font-size: 14px; line-height: 1.65; }
.example-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.example-card { padding: 26px; border: 1px solid var(--line); border-radius: 22px; background: #fff; }
.example-card h3 { margin-bottom: 10px; font-size: 19px; }
.example-card p { margin: 0; color: var(--ink-soft); font-size: 14px; line-height: 1.6; }
.catalog-grid { display: grid; grid-template-columns: repeat(3, minmax(0,1fr)); gap: 18px; }
.catalog-group { padding: 28px; border: 1px solid var(--line); border-radius: 24px; background: #fff; }
.catalog-group h2, .catalog-group h3 { margin-bottom: 8px; font-size: 24px; letter-spacing: -.035em; }
.catalog-count { margin-bottom: 20px; color: var(--gold-dark); font-size: 12px; font-weight: 800; letter-spacing: .07em; text-transform: uppercase; }
.catalog-list { columns: 2; column-gap: 24px; margin: 0; padding: 0; list-style: none; }
.catalog-list li { break-inside: avoid; padding: 7px 0; border-bottom: 1px solid #f0ebe5; color: var(--ink-soft); font-size: 14px; line-height: 1.35; }
.catalog-grid.foods .catalog-group:nth-child(1) { grid-column: span 2; }
.catalog-grid.foods .catalog-group:nth-child(2) { grid-row: span 2; }
.catalog-grid.foods .catalog-group:nth-child(3) { grid-column: span 2; }
.appliance-grid { display: grid; grid-template-columns: repeat(3, minmax(0,1fr)); gap: 14px; }
.appliance-card { padding: 22px; border: 1px solid var(--line); border-radius: 20px; background: #fff; }
.appliance-brand { display: block; margin-bottom: 7px; color: var(--gold-dark); font-size: 11px; font-weight: 850; letter-spacing: .08em; text-transform: uppercase; }
.appliance-card h3 { margin-bottom: 8px; font-size: 17px; line-height: 1.35; }
.appliance-card p { margin: 0; color: var(--ink-soft); font-size: 12px; line-height: 1.5; }
.related-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.related-card { display: block; padding: 28px; border: 1px solid var(--line); border-radius: 22px; background: #fff; text-decoration: none; transition: transform 160ms ease, box-shadow 160ms ease; }
.related-card:hover { transform: translateY(-3px); box-shadow: 0 15px 35px rgba(61,44,26,.08); }
.related-card span { color: var(--gold-dark); font-size: 12px; font-weight: 800; letter-spacing: .07em; text-transform: uppercase; }
.related-card h3 { margin: 12px 0 8px; font-size: 21px; }
.related-card p { margin: 0; color: var(--ink-soft); font-size: 14px; line-height: 1.55; }
.text-link { display: inline-flex; margin-top: 16px; color: var(--ink); font-size: 14px; font-weight: 750; text-underline-offset: 4px; }
.catalog-note { margin-top: 28px; padding: 22px 26px; border-radius: 18px; background: var(--cream); color: var(--ink-soft); font-size: 14px; line-height: 1.6; }

.guide-hero { padding: 54px 0 64px; }
.guide-hero-shell {
  padding: clamp(42px, 7vw, 78px);
  border: 1px solid rgba(148,104,43,.12);
  border-radius: 36px;
  background: linear-gradient(135deg, #fffaf0, #ffe6bc);
}
.guide-hero-shell h1 { max-width: 900px; font-size: clamp(46px, 6.5vw, 76px); }
.guide-hero-shell .hero-lead { max-width: 790px; margin-bottom: 0; }
.guide-grid { display: grid; grid-template-columns: repeat(2, minmax(0,1fr)); gap: 18px; }
.guide-card {
  min-height: 330px;
  display: flex;
  flex-direction: column;
  padding: 34px;
  border: 1px solid var(--line);
  border-radius: 26px;
  background: #fff;
  text-decoration: none;
  transition: transform 160ms ease, box-shadow 160ms ease;
}
.guide-card:hover { transform: translateY(-3px); box-shadow: 0 18px 42px rgba(61,44,26,.08); }
.guide-card:first-child { grid-column: 1 / -1; min-height: 360px; background: linear-gradient(135deg,#f3f8fc,#dfeef7); }
.guide-number { margin-bottom: auto; color: var(--gold-dark); font-size: 12px; font-weight: 850; letter-spacing: .08em; text-transform: uppercase; }
.guide-card h2 { max-width: 760px; margin: 42px 0 12px; font-size: clamp(29px,4vw,42px); }
.guide-card:not(:first-child) h2 { font-size: clamp(25px,3vw,33px); }
.guide-card p { max-width: 720px; margin: 0; color: var(--ink-soft); line-height: 1.65; }
.guide-meta { display: flex; flex-wrap: wrap; gap: 9px 18px; margin-top: 23px; color: var(--ink-soft); font-size: 13px; }

.article-hero { padding: 40px 0 54px; }
.article-hero-shell {
  padding: clamp(38px,7vw,76px);
  border: 1px solid rgba(148,104,43,.12);
  border-radius: 36px;
  background: linear-gradient(135deg,#fffaf0,#ffe3b3);
}
.article-hero-shell h1 { max-width: 980px; font-size: clamp(43px,6.2vw,70px); }
.article-hero-shell .hero-lead { max-width: 790px; }
.article-meta { display: flex; flex-wrap: wrap; gap: 8px 20px; margin-top: 26px; color: #6a5746; font-size: 13px; font-weight: 650; }
.article-layout { display: grid; grid-template-columns: minmax(0,1fr) 290px; align-items: start; gap: clamp(50px,8vw,105px); }
.article-body { min-width: 0; }
.article-body > p:first-child { color: #47372b; font-size: 21px; line-height: 1.75; }
.article-body h2 { margin: 64px 0 18px; font-size: clamp(32px,4vw,45px); }
.article-body h3 { margin: 38px 0 12px; font-size: 24px; letter-spacing: -.035em; }
.article-body p, .article-body li { color: var(--ink-soft); font-size: 17px; line-height: 1.78; }
.article-body ul, .article-body ol { padding-left: 24px; }
.article-body li + li { margin-top: 10px; }
.article-body a { text-underline-offset: 4px; }
.time-table-wrap { margin: 26px 0; overflow-x: auto; border: 1px solid var(--line); border-radius: 18px; background: #fffdf9; box-shadow: 0 10px 28px rgba(72,50,32,.06); }
.time-table { width: 100%; min-width: 720px; border-collapse: collapse; font-size: 15px; line-height: 1.5; }
.time-table th, .time-table td { padding: 15px 18px; text-align: left; vertical-align: top; border-bottom: 1px solid var(--line); }
.time-table thead th { background: #f4eadb; color: var(--ink); font-size: 13px; letter-spacing: .04em; text-transform: uppercase; }
.time-table tbody th { color: var(--ink); font-weight: 750; }
.time-table tbody tr:last-child th, .time-table tbody tr:last-child td { border-bottom: 0; }
.article-sidebar { position: sticky; top: 102px; display: grid; gap: 16px; }
.article-aside { padding: 24px; border: 1px solid var(--line); border-radius: 20px; background: #fff; }
.article-aside strong { display: block; margin-bottom: 11px; font-size: 16px; }
.article-aside p, .article-aside li { margin: 0; color: var(--ink-soft); font-size: 13px; line-height: 1.6; }
.article-aside ul { margin: 0; padding-left: 18px; }
.article-aside li + li { margin-top: 7px; }
.key-takeaway { margin: 38px 0; padding: 30px; border-radius: 24px; background: var(--cream); }
.key-takeaway strong { display: block; margin-bottom: 10px; color: var(--gold-dark); font-size: 12px; letter-spacing: .08em; text-transform: uppercase; }
.key-takeaway p { margin: 0; color: #4f4033; font-size: 18px; line-height: 1.7; }
.formula-box { margin: 32px 0; padding: 26px 30px; border: 1px solid #d8e7ef; border-radius: 22px; background: #f0f7fb; }
.formula-box strong { display: block; margin-bottom: 9px; font-size: 18px; }
.formula-box p { margin: 0; }
.frygo-explainer {
  overflow: hidden;
  display: grid;
  grid-template-columns: minmax(0,1fr) 210px;
  align-items: center;
  gap: 42px;
  margin-top: 64px;
  padding: 40px;
  border-radius: 28px;
  background: linear-gradient(135deg,#e8f3f9,#d4e9f3);
}
.frygo-explainer h2 { margin-top: 0; }
.frygo-explainer .btn { margin-top: 9px; }
.article-phone { width: 180px; margin: 0 auto; padding: 5px; border-radius: 27px; background: white; box-shadow: 0 20px 46px rgba(54,38,24,.18); }
.article-phone img { border-radius: 22px; }
.article-disclosure { margin-top: 44px; padding-top: 24px; border-top: 1px solid var(--line); color: var(--ink-soft); font-size: 13px; line-height: 1.65; }
.article-nav { display: grid; grid-template-columns: repeat(2,1fr); gap: 16px; }

@media (max-width: 900px) {
  .article-layout { grid-template-columns: 1fr; }
  .time-table-wrap { margin-inline: -4px; }
  .article-sidebar { position: static; grid-template-columns: repeat(2,1fr); }
}

@media (max-width: 940px) {
  .marketing-hero-shell { grid-template-columns: 1fr 300px; padding-inline: 46px; }
  .marketing-shot { width: 190px; }
  .marketing-shot:only-child { width: 220px; }
  .problem-grid { gap: 40px; }
  .catalog-grid, .appliance-grid { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .catalog-grid.foods .catalog-group:nth-child(n) { grid-column: auto; grid-row: auto; }
}
@media (max-width: 720px) {
  .marketing-hero { padding-top: 16px; }
  .marketing-hero-shell { grid-template-columns: 1fr; padding: 44px 26px 0; text-align: center; }
  .marketing-hero-copy .eyebrow, .marketing-hero-copy .btn-row { justify-content: center; }
  .marketing-phone-pair { width: min(100%, 410px); min-height: 430px; margin: 8px auto 0; }
  .marketing-shot { width: 185px; }
  .marketing-shot:only-child { right: calc(50% - 110px); width: 220px; }
  .proof-strip { margin-top: 14px; }
  .proof-strip-inner, .demo-grid, .example-grid, .related-grid { grid-template-columns: 1fr; }
  .proof-item + .proof-item { border-top: 1px solid var(--line); border-left: 0; }
  .problem-grid { grid-template-columns: 1fr; }
  .catalog-grid, .appliance-grid { grid-template-columns: 1fr; }
  .content-section { padding: 68px 0; }
  .guide-grid { grid-template-columns: 1fr; }
  .guide-card:first-child { grid-column: auto; }
  .article-sidebar, .article-nav { grid-template-columns: 1fr; }
  .frygo-explainer { grid-template-columns: 1fr; padding: 30px 24px; text-align: center; }
  .frygo-explainer .btn-row { justify-content: center; }
}
@media (max-width: 480px) {
  .marketing-hero-shell { border-radius: 28px; padding-inline: 20px; }
  .marketing-hero-copy h1 { font-size: 43px; }
  .marketing-phone-pair { min-height: 390px; }
  .marketing-shot { width: 160px; }
  .marketing-shot:first-child { left: 2%; }
  .marketing-shot:last-child { right: 2%; }
  .catalog-list { columns: 1; }
}